My 100+ keywords are positioning very low on Google (0 in Top 3) Vs Bing (50 in Top 3).
**Context**
I track 100 or so keywords on Semrush that convert visitors. My positioning on Google has never been great, but this latest update greatly reduced our visibility.
* On Google, with the latest June 2025 Google core update, I have lost a tremendous amount positioning, top 3 (10->0) and top 10 (30->10), etc.
* On Bing, it’s the opposite, I have 50 keywords in Top 3, 75 in top 10, and 90 in top 20. Nearly any time we post pages, they will shoot to top 10 on Bing without question.
We also have 1k+ pages that rank very well on Google/Bing but are unrelated to our business. Many of those unrelated pages have many great backlinks which has brought up out DA (according to Semrush) to nearly 40. Some of our pages within the 100 keywords have backlinks, but not as strong. One *guess* could be that Google sees those pages as a different topical authority now in the last update whereas Bing doesn’t.
**Note**
I know this question has been posted several times in the past on this subreddit but I haven’t seen this amount of disparity between the two engines in previous posts. I would very much appreciate any feedback, troubleshooting tips, or next steps this community could provide.
**Related Posts**
[https://www.reddit.com/r/SEO/comments/1m6oyln/how\_can\_my\_keywords\_be\_ranked\_so\_high\_in\_bing\_and](https://www.reddit.com/r/SEO/comments/1m6oyln/how_can_my_keywords_be_ranked_so_high_in_bing_and)
Trend Engine: AI-Powered News & Trends 