* Hiring a **digital marketing agency** (quotes we’ve gotten are \~$2–4.4K/month AUD) to manage ad spend up to $20k/ month
* Or working with a **freelancer** (e.g. Fiverr Pro-level Meta buyer charging \~$800/month)
**Goal:** scale fast, test lots of creative hooks, iterate fast, and make our launch count.
We’re wondering:
* Do agencies bring better tools (e.g. Motion, Triple Whale), more data access, or tighter creative testing systems?
* Or can **top-tier freelancers** offer the same if they’re experienced in beauty/eComm?
* What’s the best structure if you’re launching with only UGC creatives and no in-house team?
**What would you recommend?**
Also curious:
* What are **green flags / red flags** you look for when vetting either one?
* What questions helped you avoid bad hires early on?
Appreciate any insight — especially if you’ve launched a product or scaled with paid ads recently.
Trend Engine: AI-Powered News & Trends 